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MKTG: Marketing / Charles W.Lamb, Joseph F. Hair, Carl McDaniel; (Trad.) María del Pilar Carril Villarreal, Consuelo García Álvarez by Lamb, Charles W | Hair, Jr., Joseph F | McDaniel, Carl | Carril Villarreal, María del Pilar (Traductor) | García Álvarez, Consuelo (Traductor).
Edition: 8a ed.; Format:
regular print
Language: Spanish Publisher: México. México D.F, Cengage, 2019Availability: Items available for loan: Biblioteca Central Campus Universitario Call number: 658.8 L218
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Marketing / Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary.
Edition: 16a ed.; Format:
regular print
Language: Spanish Publisher: Mexico, México D.F: Pearson, 2017Availability: Items available for loan: Biblioteca Central Campus Universitario Call number: 658.8 K87m
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Fundamentos de marketing / Philip Kotler, Gary Armstrong by Kotler, Philip | Armstrong, Gary.
Edition: 8a ed.; Format:
regular print
Language: Spanish Publisher: México, México D.F: Pearson, 2008Availability: Items available for loan: Biblioteca Central Campus Universitario Call number: 658.8 K87f
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Marketing Internacional / Philip R. Cateora, John L. Graham by Cateora, Philip R | Graham, John L.
Edition: 10a ed.; Format:
regular print
Language: Spanish Publisher: México, México D.F: Mc-Graw Hill, 2001Availability: Items available for loan: Biblioteca Central Campus Universitario Call number: 658.8 C359
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Fundamentos de Marketing / William J.Stanton, Michael J. Etzel, Bruce J. Walker by Stanton, William J | Etzel, Michael J | Walker, Bruce J.
Edition: 14a ed.Material type: ; Format:
regular print
; Nature of contents: ; Literary form:
Not fiction
; Audience:
General;
Language: Spanish Publisher: México, México D.F. McGraw-Hill 2007Availability: Items available for loan: Biblioteca Central Campus Universitario Call number: 658.8 S792 Items available for reference: Biblioteca Central Campus Universitario En Procesos Técnicos Call number: CD 658.8 S792
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